Going live with version 1.0!

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After several months of beta testing, bug fixing and refining our site, today is the day we officially end the beta period and start with version 1.0 of Tracour.

During our beta, we received thousands of pieces of feedback, made hundreds of bug fixes and added a few features as well. It’s been a learning experience but also seeing our tool being used by traders is a fantastic feeling too.

Starting today, anyone who registered more than two weeks ago (every new user receives a two-week free trial) will now see a prompt offering up our subscription plans.

We hope that you find our insights helpful and the feedback we are receiving strongly suggests that Tracour has already been integrated into the workflow of many different traders.

If you have any questions, comments, or simply want to talk Tracour, our phone number is on our homepage.


Brad & Braeden

Email notifications turned on

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Since the launch of our beta, we have received tons of feedback, feature requests and had a few bugs pointed out that we have now squashed; for those of you who have asked for email notifications, today is your lucky day.

Starting this morning, we have turned on our notification platform that will put the best of Tracour in your inbox each morning. If you didn’t get an email, make sure your preferences are set to receive emails from us and our equity ratings will show up in the next few days as the feature rolls-out.

The email is more than simply the top ratings for the day, included are bits of information about your portfolios and eventually we will have trending data as well.

The email notification service represents the first new item we have released since our platform went live two months ago. If you see any anomalies with our notifications or have a suggestion, you can send us an email (bdsams@tracour.com) and we will do our best to include your feedback.

Thanks for using Tracour and we hope that you are finding that our platform is helping you find the signal in the equity ratings that are issued each day.

Brad & Braeden

The Tracour beta is now open!

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Today is the day we have been working towards for more than a year, the Tracour beta is ready for public use. (Sign up here)

It’s imperfectly perfect; there are bugs, there are things we wish we could have changed but at some point, you draw a line in the sand and you take off running with your eyes closed.

We will be adding to the platform on a continuous basis and working to make on-boarding easier as well. We have some documentation to get you started here and in the near future we will be creating ‘How-To’ videos to make the process even easier.

For now, we are excited to get the doors open and let the world see what its like when equity ratings are held accountable and documented in a way that is easy to understand. More so, Tracour makes it easy to respond accordingly to these ratings to help our users find their alpha.

We hope that you find our tool helpful and if you have any feedback, we’d love to hear it either via email, Twitter or Facebook.

Brad & Braeden

We have raised capital, Tracour is on the launching pad

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For the past few months, Braeden and I have been working day and night to help make Tracour the focus of the investment bank community. When we complete our initial phase of the platform later this year, we will become the rating authority for the quality of advice released by investment banks.

To help us achieve our goals and allow Tracour to reach its full potential, we have raised a total of $335,000 for our seed round of funding. The additional capital has allowed Braeden and I to explore the full potential of the tool we have built and to leave no stone unturned.

What started out as a side project has quickly morphed into a full time obsession for us and we can’t wait to show you what we have been working on later this year. We are targeting a beta release this summer and if you are interested, you can sign up here and be among the first to be notified.

Tracour is a custom built tool that allows us to see beyond the equity advice offered by investment banks. With our tool, we can take a singe data point, such as ‘Buy $AAPL’ and paint an entire picture of how this advice will impact the market and if it is quality information.

There is still work to be done but with additional capital pushing us forward, many doors have opened and the fun is only getting started.

If you haven’t done so yet, you can follow us on Twitter or Facebook.

Spring Update

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Now that the snow is starting to melt and the markets are heating up, we are getting close to a public beta of our tool.

During the winter months we updated our user interface, added tons and tons of new features, and made it much more user friendly. While we are still not at a public release yet, we can start to see the finish-line and the light at the end of the tunnel gets a little bit brighter each week.

If you haven’t done so yet, you can get on our email list (we promise we won’t spam) and you will be among the first to have access to our tool once it goes public. We can’t’ wait to show you what we have been working on and trust us, if you play in the stock market arena, you are going to love Tracour.


Fall Update

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What a crazy fall it has been for the Tracour team. After showing off our alpha build at TechCrunch Disrupt in San Francisco, the following weeks are things most dream about and our momentum, internally, has only grown after receiving initial feedback.

Directly following Disrupt, we had several investors eager to learn more about the tool, our direction, our backend, and frankly, how we were going to build out this tool with such a small team. After showing them what we built in a small time window, many were impressed, and some, were ready to write checks…big checks.

Taking money for a startup, at least at this stage, is not a congenial process as it is easy to get lost in all the 000s of a huge check. After all, taking money is not about building a product; it’s about taking on a partner who will be a part of your company until they either cash out or your crash into the ground. And because we know that we can run lean and that cash-burn is something all startups fear, we turned down capital (for now)…easily the hardest decision we have had to make.

Beyond the capital, we are working on our new UI and what you see on our front page, is the alpha build of the product. Below is a small snippet of our design that will be part of our beta that we will be launching in the near future, probably not as near as you all would like, but we have to get our algorithms locked down, which is not as easy as you would think.

Screen Shot 2013-11-12 at 2.02.51 PM

Tracour is coming together nicely and early indications are that the tool works, and it works well. While certainly not perfect, having early insights into market movements is showing promise. And that’s what we set out to do, give you solid statistical information in a way that is easy to understand and more importantly, actionable.



Say Hello to Tracour

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Welcome to Tracour.

When an analyst or investment bank makes a prediction, how do you know if that advice is worthy to act upon or is more hot air in the crowded investment marketplace? That’s the question that Tracour is answering and we could not be more proud to show off what we have been working on since early spring.

Tracour is a new tool that utilizes big data to profile financial analysts to determine if they are giving solid, actionable advice, or if they are shooting from the hip. With our tool, we can get you those answers faster and with significant new insight.

We will be opening the doors in a few weeks to our new tool, one that we know will help high frequency traders, day traders and even the weekend investor achieve higher alpha.  With a wide array of options and significant customization, Tracour is designed to fit your investment style and can grow with you as your portfolio increases.

It’s simple, yet incredibly powerful. Our custom built Tracour Engine aggregates all of the financial investment recommendations that hit the wire before 930 on every single trading day and then turns it into an actionable report based on your trading preferences.

While we tighten up the last few bolts before we open the beta doors, head on over here to sign up to be notified when we pull back the curtains and let you go spelunking in our data.

Keep on trading,

Tracour  Team

Have a feature request?

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Tracour is a living tool that is designed to help our users find insights within our expansive database. While we are quickly working to add features and improve the user interface, we know that you, the end user, might have a few suggestion for us too.

If you have a feature you would love to see built into our tool, we want to hear from you as we know if you have a feature request, there are likely other users who would love to have the same feature too.

You have a couple of ways to contact us. If you are a fan of email, you can hit the contact button at the top of this page in the navigation bar and fill out the form, or you can reach out to us on Twitter (@tracour) or on Facebook too.

When contacting us, please try to provide examples of the service you would like to see so that we can do our best to build the feature you request.

Happy Tracouring.


Alpha Timeline

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Tracour is progressing along at an awesome pace. It seems like every day, we are adding more features or refining the UI and the progress has been exceptional.

We know that many of you want to try out our tool and begin to use our data to help you find your alpha. The good news is, is that we are getting quite close to launching a private alpha build. If you want to be part of this, go to the sign-up page at the top and enter your information and we will reach out to you when that time comes.

As for when the private beta will open, that is still a bit up in the air. We are targeting for a late September or October opening of the beta as this will give us plenty of time to fully implement our ideas and then work with our beta testers to refine the UI.

Keep on Tracouring,